The Williams College Museum of Art Presents the Art of the Month Club a New Blog Feature
For immediate release: April 16, 2012
The Williams College Museum of Art (WCMA) has added a new regular feature to its blog, the Art of the Month Club. Each month the museum will invite someone special to write about a work from our collection. We look forward to engaging with a variety of people through this new feature. Students, staff, faculty, artists and community members will all be called on and encouraged to participate. WCMA is delighted to welcome our first Art of the Month Club member, Adam Falk, president of Williams College. You can read President Falk’s blog post at http://wcma.williams.edu/blog/art-of-the-month-club/.
“I am delighted with this new blog feature.” Says interim director Katy Kline, “I’m curious to see which objects are selected, by whom, and why. It will be like a good extended conversation over a cup of coffee.”
WCMA introduced a newly designed website approximately one year ago, which ushered in a new era for the museum’s worldwide web presence. The museum’s blog is an integral part of the website, displayed on the homepage and in the footer of the new site. The blog allows visitors a behind-the-scenes view into the museum and offers a place for visitors to share their comments on everything from the exhibitions on view to jewelry from past cultures. Web visitors can also easily search the museum’s collection database of over 13,000 objects. The search is powered by eMuseum, a web-based software program that integrates with WCMA’s collection database to dynamically publish information to the website.
The website redesign was spearheaded by Frances Duncan of Durable Goods Design. Durable Goods is a small North Adams based studio specializing in strategy, design, and project management for web, print, and emerging hybrids. Duncan’s work can also be seen on the Images Cinema and Storey Publishing websites. For more information about Durable Goods visit http://www.durablegoodsdesign.com.